Affordable private eyecare

We offer complete transparency of costs. Professional fees are not bundled with spectacles. This allows us to maintain a no-pressure, relaxed environment where we can make recommendations without incentives to oversell.

Apples are not oranges. The emphasis of Johnson & Furze has shifted from the traditional role of opticians to provide medically trained healthcare professionals who offer unbiased advice on vision correction and manage eye disease with ophthalmologists.* Our professional fees are not directly comparable with businesses that use professionals without specialist qualifications, shorter appointments, and have not invested in the latest technology. Honest pricing lets us act honestly, which is essential for the trust that our clients value.

Spectacle prices

The prices of our products are very competitive because we do not rely on them to subsidise our professional services. Our clients do best when dispensed high-quality lenses and frames, which are better than low-cost alternatives, but like-for-like we do not expect you to find a lower price at another high-street competitor, sold with the same service conditions. If following a private eye examination with one of our Principal Optometrists you do find a lower price, we’ll match it when you purchase or refund the difference for up to 28 days after you’ve bought from us.

NHS services

NHS Sight Tests are provided by most opticians. These tests are not required to include all of the investigations recommended by the College of Optometrists or relevant NICE guidelines, and are limited in their scope of practice to the detection of abnormality, rather than more the comprehensive diagnosis, monitoring and management of eye conditions.*

Johnson & Furze is focused on providing the highest standards of care. However, we do offer clinics dedicated to government-funded eye tests and optical vouchers. We also make it possible for NHS eligible adults to benefit from our normal level of specialist care through a charge based on the shortfall of the government contribution.

*NHS Modernisation Agency. National Eye Care Services Steering Group. 2004.

*Optical Confederation. Making a reality of Equity and Excellence. 2010.

*Clarke M. NHS sight tests include unevaluated screening examinations. BMJ. 2014;348:g2084.

Opening hours

Monday - Wednesday 8:45 - 5:30
Thursday 8:45 - 7.00
Friday 8:45* - 5:30

Closed for lunch between  1:20 - 2:00

* Opening is at 11am on the 1st Friday of every month to allow for staff training.